Doggie Street Festival is a non-profit event dedicated to bringing awareness to pet adoption. The goal was to create an eye-catching poster that reflected the festive nature of the event. I was very excited that I got the opportunity to use my own illustrations and experiment with hand drawn type.
Miracolo Hotel is a high-end luxury hotel built on the edge of Sun Moon Lake, Taiwan. The objective was to design an identity package that reflects the combination of vintage and modern decor used throughout the hotel. The stationary set was kept minimal in an effort to draw attention to the logo.
The client was a young law student applying for an externship in San Francisco. To stand out from her peers, she requested that I design a stylish business card to go with her resume. Simple and fun elements such as the lines and cut-off text were added to draw attention to her name.
Chantal Claire is a high-end cosmetic company based in Taipei, Taiwan. For their spring season, the company decided to market their products to a younger demographic. Drawing inspiration from fabric patterns, I added subtle stripes in the background to bring the piece together.
The clients wanted to deviate from their usual corporate image to showcase a new line of designer plates. This project was a collaboration with one other designer who was responsible for the photography and the cover design. I was responsible for designing the interior pages, organizing the contents, and retouching all product photographs.
The goal of the assignment was to design a poster for an Engineering Design Competition on campus. Emphasis was put into organizing all the text in a clear but dynamic manner. I chose to use a diagonal grid as a guide for the entire poster.
Topmost is a distributor of upscale crystal and glass awards. For 2009, Topmost wanted to redesign their catalog to showcase their extensive collection of fine crystals. The cover design draws attention to the elegance and fine detailing of the crystal's cuts and refraction through the use of repetition.
